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Increase in Canadian Orders for Easy-to-Use Water Leak & Freeze Detector Spurs Expansion;

WiFi Operation Means No Additional Equipment, Simple Operation


        OCEANSIDE, CA (April 9, 2020) Sencentric, Inc., a leading provider of simplified and accurate environmental monitoring, announces that its SimpleSENCE® Water Leak and Freeze Detector will now be available online from Lowe’s Canada. Lowe’s is a FORTUNE® 50 home improvement company serving approximately 18 million customers a week in the United States and Canada.

The inclusion of SimpleSENCE into the well-known retailer’s Canadian e-commerce operation is a reflection not only of the item’s overall popularity since its introduction in April 2019, it is a response to the number of orders the company has received from north of the border. The device has gained a strong following among Canadian consumers looking for an inexpensive yet effective, point-to-point solution for the problem of water leaks and bursting pipes.

SimpleSENCE leak detection is the first line of defense for in-home leak and freeze protection, using advanced technology to provide 24/7 monitoring and alert notification to the user’s alert list, anywhere in the world. The standalone and self-contained SimpleSENCE operates via Wi-Fi, connecting directly to a router without requiring a smart-home hub or additional equipment (not to mention no subscription costs). This is a major differentiator, as sensors without a Wi-Fi connection that require a smart hub have proven to be a significant barrier to entry for many consumers.


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And because SimpleSENCE connects to the router only 1-2 seconds about every 25 hours, it is virtually unhackable. What’s more, it meets new cybersecurity regulations for connected devices enacted by a number of U.S. states, including California.

The small yet ergonomic design of the SimpleSENCE detector allows for optimal placement in any leak-prone area, even in the tightest spots. Set up of the SimpleSENCE is extremely fast and simple: the SimpleSENCE app provides easy-to-follow, step-by-step instructions. The user can also choose their preferred mode of alert: text, email, or both to their smartphone as soon as a leak or freezing condition is detected.

While the user’s smartphone is the primary method of notification, SimpleSENCE also features a loud onboard siren which activates when a leak or freezing temperature condition is detected. The siren will alert anyone in the house when the user’s smart phone is not close by.  This function also ensures that a user who is at home will be alerted even when the WiFi connection is down. 

In addition to warning the homeowner about water leaks, SimpleSENCE also alerts users to freezing temperatures that can lead to further concerns. This is especially helpful in cold weather areas that are prone to bursting pipes.

Joe Alfrey, CEO of Sencentric, explained that the company’s popularity in the Canadian market was even greater than he expected.

“We knew we had a terrific product and were not surprised with its quick acceptance in the U.S. market,” he said. “The number of orders we got from Canada, however, was somewhat unexpected. We might be able to chalk it up to the fact that SimpleSENCE is also a freeze detector, and no question Canada has experience with that issue.

“In the end, however, I think we just came up with a solution to a pretty universal problem – detecting water leaks and frozen pipes before they cause serious damage. And having it offered through a quality retailer like Lowe’s Canada means that it will be widely accessible to anyone who wants it.”

SimpleSENCE is available in a 1-Unit Pack ($69.95 US, $89.00 CAD); 3-Unit Pack ($209.855 US, $269.00 CAD); and 5-Unit Pack ($349.75 US, $449 CAD).


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Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 18 million customers a week in the United States and Canada. With fiscal year 2019 sales of $72.1 billion, Lowe’s and its related businesses operate or service more than 2,200 home improvement and hardware stores and employ approximately 300,000 associates. Based in Boucherville, Quebec, Lowe’s Canadian business, together with its wholly owned subsidiary, RONA inc., operates or services more than 475 corporate and independent affiliate dealer stores in a number of complementary formats under different banners. These include Lowe’s, RONA, Réno-Dépôt and Dick’s Lumber. In Canada, the companies have more than 26,000 associates, in addition to approximately 5,000 employees in the stores of independent affiliate dealers operating under the RONA banner. For more information, visit



Based in Oceanside, CA, Sencentric, Inc. is a leading innovator in the design and development of environmental sensing technology within the logistics and cold chain industries.  The company’s success is founded on the principles of innovation, quality, and an unwavering commitment to exceeding our customers’ expectations. Continuing on this core foundation of success, Sencentric is leveraging its state-of-the-art technology in the home protection market with the SimpleSENCE™ home leak detector, providing 24/7 monitoring and alert notification to eliminate potential damage from water and freezing pipes.  For more information, visit